Run SMART Project In The Media

Proud to say we’ve reached a point where it’s reasonable for us to have an official media coverage page! We finally organized all of the coverage we’ve received since our inception in 2005 – check it out! And we’ve got a lot of big announcements coming soon about new partnerships and coaches coming on board so we hope this is just the beginning.

All media inquiries can now be directed to [email protected].

Bringing Jack Daniels’ Coaching Expertise To Runners Of All Levels

Marathon Examiner Kimberly Bogin covered the Run SMART Training Plans on Examiner.com.

Looking to create something that everyone could afford, Rosetti and Sherry got the idea to offer race training plans.   But unlike other training plans available online, The Run S.M.A.R.T. Project plans would be customized for each individual runner, and based on the original schedules and formulas developed by Jack Daniels.

“Jack had filing cabinets at his house full of schedules,” said Sherry.  “He pulled out Jim Ryun’s training schedule from the 1960s and showed it to me.  Every single day.  Every workout.  Every split.”

When To Get New Running Shoes

Question:  Should I get new running shoes for the marathon, and if so – when?

Run SMART Coach Vince Sherry:  This question is a good one (as well as a common one) that marathoners often ask me about one week before the big day. It is most often part of the final pre-marathon panic. In the quest to make sure everything is perfect for race day, runners will look to their shoes at some point. Unfortunately, it’s often when the race is right around the corner, which leads me to my first tip; never purchase running shoes in a pressured state. A rushed decision is not usually a very good one. Try to plan ahead and get your marathon race-day shoes at least two weeks prior to the race. You should be lining up with around 20 to 40 miles on your trainers (less if your wearing racing flats).

If you’re fairly certain that your running shoes have more than 150 miles on them I would recommend getting a fresh pair. It’s not that your current shoes are shot at that point (in fact that’s about half the mileage a modest pair of trainers would give you), they’re just not 100%. The marathon will likely be the toughest event you run all season. You should give your feet as much cushioning as possible on race day. You will likely finish with less wear and tear and recover faster as a result. If you do end up purchasing a new pair a couple of weeks out make sure they are the same model as the shoes you’ve been running in for the current training period. This is not a time to try something new (unless the shoe you’ve been in has been giving you serious trouble).

Read Vince’s complete response at NYDailyNews.com

Run SMART Mentioned On RunnersWorld.com

Peter Gambaccini of Runner’s World, via “Race Results Weekly” was kind enough to mention us and the new Run SMART Training Plans offering.

Legendary Coach Jack Daniels Joins Run SMART Project
As “Race Results Weekly” tells us, the Project is a personalized online coaching service for recreational runners. “Unlike most online generic schedules, the Run SMART Training Plans are tailored to a user’s unique time goals, running history, and lifestyle,” explains spokesperson Sara Hunninghake.

Read entire article.

Strengthening Your Stride

Run SMART coach Blake Boldon offered Fitness Magazine readers a few cross training exercise tips to help reduce the risk of injury and strengthen your stride at the same time. First…

Hands-Up Lunge

Targets: Hips, butt, quads, and hamstrings
  • Stand with feet hip-width apart, arms overhead, palms facing each other.